Biography
My name is Kyle Bunch and I proudly hail from the Golden State of California. Born in the seaside burg of Newport Beach, I spent most of my formative years in the great City of Irvine, home to the elegantly-planned community of Turtle Rock, in the shadow of the stealthy UC Irvine campus. This hotbed of cultural activity shaped such iconic personalities as Will Ferrell and Zach de la Rocha, and it no doubt had an impact on me as well.
On those mean streets of Irvine, I grew into a man, fighting off the temptations of rollerblading and GameBoy addiction and enrolling at the illustrious University High. Showing great promise as both a low-post force for the Trojans’ basketball team and a utility infielder and relief pitcher for their baseball team, I declared myself eligible for both the NBA and MLB drafts, but concerns about injuries kept me from finding a home with any professional team. Undaunted, I went on to graduate in the top of my class at University, playing an active role in student leadership and extracurricular social activities. It was no surprise I was highly sought after by universities around the country, but eventually I decided to stay close to home and attend the University of Southern California.
In my four years at USC, I studied and worked within the Marshall School of Business, fast becoming well-known for my contributions to the school both in class and out. I later joined the Lloyd Greif Center for Entrepreneurial Studies, and studied under such luminaries as George Lucas, David Lynch and Norman Lear within the school’s Film and Communications schools. I graduated from USC in 2000 with a Bachelor’s of Science in Business Administration.
Following my studies, where I was constantly developing digital projects within the business environment, I immediately embarked on work in interactive advertising. I joined Pinacol in Laguna Beach, California — where I worked on such brands as E!, Lexus, Honda, Discovery Channel, Coca-Cola, Chrysler, DirecTV, Symantec — as a producer and eventually, head of their user experience discipline.
Eventually, adventure called, and I had to flee his longtime home of Orange County to make my triumphant return to Los Angeles. Fortunately Pinacol was expanding further into L.A., and was more than happy to continue employing our protagonist — allowing me to spend a majority of his twenties in Santa Monica and Los Feliz. You could do a lot worse.
During my time in L.A., I started several successful side projects. In 2003, I co-founded TrojanWire, the web’s leading USC football blog. I also co-founded a site called Blogebrity, dedicated to covering the exploits of blogging’s A-list, with my good friend and frequent collaborator Jeremy Hermanns. We enlisted the help of young Nick Douglas and the site went on to receive coverage in Time, Newsweek, CNN, and the Wall Street Journal and won the Contagious Media Showdown’s Technorati Prize in 2005.
Finally, in 2007, it was time to leave Southern California. Wanting to experience the other three seasons I had heard so much about, I packed my things and headed to New York City, where I accepted a role as Senior Producer at R/GA, working primarily on the company’s Nike account.
During my time in New York, I also co-founded Blogs with Balls, a series of sports media conferences, and joined the Board of Directors at SEOintelligence, a search marketing and analytics software developer. I’m also currently serving as a contributing writer to Fox Sports/Scout.com’s SCPLAYBOOK Magazine. Prior to my tenure at Scout.com, I was also a contributor at AOL’s FanHouse, where I covered college football and the 2008 Olympics in Beijing.
Today my wife and I are based in Austin, Texas where I continue to work for R/GA and pursue my neverending slate of side projects from my state-of-the-art command center (when I’m not in New York, San Francisco, or any of my other regular destinations).