From the category archives:

Advertising

SpotRunner

January 12, 2006

I don’t want to gush too much until I actually try it…but at first glance, SpotRunner looks AWESOME.  How long before Google buys them, and assimilates their service into AdWords?

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Thoughts on Photo Opportunities

December 14, 2005

When the time comes for an executive at your company to pose with the new technology you’re about to introduce, remember these two cautionary images well (from a Japanese PSP game launch and the GameBoy Advanced launch, respectively):

(via Game + Life Review)

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Where’s my monkey ads

December 5, 2005

I think I’d like to see this King Kong movie all the kids are talking about…but I just don’t know if I’ve seen enough previews and sponsor tie-ins to make up my mind yet.

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Minding The Conversation Gap

October 26, 2005

My back is killing me right now, so I’ll have to come back and do a recap in a bit…but for now, please make sure to read Steve Rubel’s Mind The Conversation Gap.  Then talk amongst yourselves.  I’ll be back when I can sit and type without excruciating pain.

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Why didn’t they call it the CINCO?

September 14, 2005

You knew it was coming….because 4 blades just aren’t enough:
NEW YORK – Gillette Co. Wednesday unveiled its newest shaving system, a five-bladed razor called Fusion with a trimmer on the back of the cartridge aimed at the 50 percent of men who have mustaches and beards.

Shaving with only 4 blades?  What are we, bloody savages?  [...]

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The modern rules of advertising

September 9, 2005

By far, my favorites are:

Men are obsessed with sex but will forego sex in order to watch football or drink beer.

Scandinavians are, without exception, blonde and beautiful.
Women have jobs they never do in real life, e.g. dockworker (who looks like a model).
Tortilla chips are the most exciting experience any group of young people can experience.

The [...]

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Rebranded Sprint+Nextel relaunches today…

September 2, 2005

…as just plain-old Sprint (with a fancy new logo/colorscheme).
And apparently, they both got bought out by DeWalt.
Ok, not really; but that shade of yellow sure does look familiar.

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