I build things.

Operator, founder, and creative technologist—turning culture into products, platforms, and businesses.

Strategy that doesn't ship is just an opinion. Creative that doesn't break through is just content. Software that doesn't change how you work is just a subscription.

I make the early call, ship the working thing, and stay until the organization works differently — for the world's biggest brands and for companies of my own. Receipts and proper nouns below.

Work highlights

YouTube
01
YouTube
Flowriter for Notion
02
Flowriter
DockWorks
03
DockWorks
Global Sports Venture Studio
04
Global Sports Venture Studio
05
R/GA
The Los Angeles Dodgers
06
The Los Angeles Dodgers
Beats by Dre
07
Beats by Dre
Blogs with Balls
08
Blogs with Balls
09
Nike
Blogebrity
10
Blogebrity

What I build

01
Culture at platform scale.YouTube's global social — 50 million followers reached, billions of views, around the world from Coachella to Rio. Lead the worldwide We Are Social team trusted with all of it.YouTubeLink in bio (opens in a new tab)
02
An agent that writes like you, not like AI.Wrote it, shipped it. 2,500+ downloads. A top agent in Notion's marketplace since launch.FlowriterGet the Agent (opens in a new tab)
03
The operating system for the waterfront.Founded it, designed and built the product, raised $2.5 million, sold in 2023. The product is still in market today, running on the original code.DockWorksTry It Now (opens in a new tab)
04
An R&D department for the sports industry.Scaled the Dodgers Accelerator model into a shared innovation platform — technology pilots for 15+ organizations, from adidas and UEFA to the USTA and NBC Sports.Global Sports Venture StudioHBS Case Study (opens in a new tab)
05
A career's worth of firsts.Sixteen years. Opened the Austin office and kickstarted the wave of creative companies that followed. Founded the global social practice — 100 people, 17 offices. For Samsung, Mercedes-Benz, Verizon, Google, and dozens more.R/GABuy the Book (opens in a new tab)
06
The first accelerator in pro sports.The Dodgers Accelerator with R/GA Ventures. Launched in 2015 — 15 investments, large-scale pilots into market with MLB, Fox Sports, and Dick's Sporting Goods.The Los Angeles Dodgers
07
The playbook for creator-led brands.Beats was the original creator-led brand; just Dre, Jimmy, and an army of famous friends. With the team at HUSTLE, R/GA's purpose-built studio for Beats, we evolved the reactive studio model to scale speed of culture, from LeBron and Serena to Straight Outta Somewhere.Beats by Dre
08
The conference where sports blogging grew up.From a New York basement to annual events across North America, sponsored by ESPN, Bloomberg, and Fox Sports. 2009–2019. Blogs with Balls
09
The digital evolution of the modern brand.Inside the award-winning Nike labs at R/GA, where the future of digital media and commerce was being invented, ran Nike Basketball and built the first brand social newsroom, with Kobe and LeBron on the mic.Nike
10
Social media's first paper of record.The Blogebrity A-list — where influencer rankings and social clout began.BlogebrityAs Seen In (opens in a new tab)

Right now

Austin, TX

/building the future of social content and community with youtube @wearesocial

About

Turning shifts in culture and technology into products, platforms, brands, and businesses.

Kyle Bunch
Background

SVP, We Are Social. 16-year veteran of R/GA. Three-time startup founder. Graduate of USC's Marshall School of Business.

Based in Austin, Texas

Teaching & Speaking

Previously Professor of Digital Media at IE Business School in Madrid · Keynotes and lectures, from the NFL Players Symposium to UT McCombs, University of Chicago, and UCLA · Advisor to SXSW, Miami Ad School, and the Pro Sports Assembly.

Let's build.

For people creating at the edge of culture and technology.

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© 2026 Kyle Bunch. All rights reserved unless otherwise noted.Helping people beset by overthinking do something. Since 1999.