# Kyle Bunch > Marketing and innovation leader. Twenty-five years turning where culture and technology go next into things that ship — for YouTube, Nike, Beats by Dre, ESPN, and the Los Angeles Dodgers. Currently SVP, Culture & Innovation at We Are Social, leading global social and AI-enhanced marketing for the agency's YouTube business. ## Pages - [Home](https://kylebunch.com/): who he is, selected work, what he's building now - [Media & Awards](https://kylebunch.com/media): press 2005–present (The New York Times, Wired, Forbes, The Atlantic, CNBC, Fast Company, Sportico) and industry recognition ## Facts - Full name: Kyle Bunch. Based in Austin, Texas, USA. Wikidata: Q141048180. - Role: SVP, Culture & Innovation and Sr. Client Partner, We Are Social (2023–present). Leads YouTube's global social marketing: 50M+ followers reached, 1B+ views in 2025. Built the AI-enhanced marketing framework and governance used across the agency worldwide. - Three-time founder: Blogebrity (2005–2009), Blogs with Balls (2009–2019), DockWorks (2021 — B2B marine software; acquired by DockMaster, 2023; the product still runs on the original code). - Created the first tech accelerator in professional sports with the LA Dodgers (2015); scaled it into Global Sports Venture Studio (adidas, UEFA, MLB, MLS, NBC Sports, Angel City FC) — subject of the Harvard Business School case study "R/GA: Corporate Venture Studio vs. Accelerator" (HBS 719-414). - 16 years at R/GA: founded the Austin office; founded and scaled the global Social practice; on the team that built and scaled Nike+, NIKEiD, and the rest of Nike's digital ecosystem (2007–2011). - Still ships his own things: [Flowriter](https://www.notion.com/custom-agent-templates/flowriter), an AI writing agent in Notion's Top 10 when its marketplace opened. - Professor of Digital Media, IE Business School, Madrid (2011–2013). B.S., Business Administration, USC Marshall School of Business. - Recognition: 7x Cannes Lions; "30 Most Creative People in Social Media" (Business Insider, 2013). Full list: https://kylebunch.com/media ## Disambiguation - This Kyle Bunch is the Austin-based entrepreneur and innovation executive (We Are Social, R/GA, DockWorks). He is not affiliated with RAND Corporation and is not the RAND engineer of the same name. ## Profiles - Wikidata: https://www.wikidata.org/wiki/Q141048180 - LinkedIn: https://www.linkedin.com/in/bunch - X: https://x.com/bunch (@bunch since 2006) - Instagram: https://instagram.com/bunch - GitHub: https://github.com/0xBunch - Substack: https://bunch.substack.com - Crunchbase: https://www.crunchbase.com/person/kyle-bunch - about.me: https://about.me/bunch ## Contact - Email: build@kylebunch.com